dyer's den

The start-up competition for businesses up to three years-old based in the Staffordshire Moorlands.

Top prize worth over £6000 in cash and benefits, runner-up prize worth over £2000.
Do you run an amazing business?

Have you got what it takes to convince the Dyer’s Den panel that you deserve the prize?

Business is all about ideas. From the initial idea through planning to the hard work and dedication that make it all happen. Once you start, you will never stop as your business grows, you grow and the world around you changes.

Our competition is all about helping you to achieve success through support, mentoring and encouragement.


Why Dyer's Den?

Leek has an illustrious heritage of silk weaving dating back to the 17th century with silk dyeing following in the 18th century. Leek born industrialist and entrepreneur Sir Thomas Wardle, born 1831, was a pioneer in the art of dyeing, researching, and adapting traditional methods from around the globe to fit with the mass production of the industrial age.

Celebrated textile designer, poet, novelist and social activist, William Morris collaborated with Wardle which led to a revival of traditional British textile arts and methods of production. The rest as they say, is history.

Local guidance

The exciting competition is the idea of Jed Eatough, director of Leek based LSGK Accountants Ltd and is supported by partners Staffordshire Moorlands District Council, Staffordshire Moorlands Chamber of Commerce, Tinsdills Solicitors, The Capture Factory, Cathy Bower Photography, Moorland Contract Group and Mark Brammar Associates.

We are looking for someone with the entrepreneurial flare and foresight of Wardle and Morris to convince our judges they are worthy of the prize.

Is this you?

Is your business up to the challenge?

Now in its third-year Dyer’s Den is looking to reward a new business or entrepreneur in Staffordshire Moorlands with a prize worth more than £6000 in cash and business services, with a runner up prize worth £2000.

The competition, which will launch in July 2021, is open to any business less than three years old based in the Staffordshire Moorlands.

Successful finalists will be invited to face the Dyer’s Den judging panel in October 2021 and the worthy winner will receive the prize package to enable their business to go to the next level.

Join a powerful business network

All the businesses and organisations involved know what it is like to start and run a successful business.

They are all well connected and great to get to know as they would love to invite you into their networking circles to help you develop and grow as they have.


How it works

Competitors must have set up their business within the last three years i.e. after 1 April 2018, and operate within the Staffordshire Moorlands area.

To enter the competition, complete the application form and submit to LSGK Accountants by 31st August 2021.

Short-listed competitors will be invited to make a 30-minute presentation to the panel (consisting of 15 minutes overview and 15 minutes question and answers) later in October 2021.

A winner and runner-up will be decided on the day.

“How to Pitch Your Business Masterclass”.

Staffordshire Chambers of Commerce offers all entrants the opportunity to attend a half-day Masterclass that tells you everything you need to know about pitching for success.
As soon as you enter you will be sent details of this exclusive event tailored to Dyer’s Den hopefuls.

The prizes

Winner: worth over £6500

£750 cash

A free website and 12 months hosting from The Capture Factory

Worth £2000

12 months legal help from Tinsdills Solicitors

Worth £1800

12 months mentoring from LSGK Accountants

Worth £1500

A free one-year membership of Staffordshire Chamber of Commerce

Worth £350

Promotional photography by Cathy Bower Photography

Worth £250

Runner-up: worth over £2000

£250 cash

6 months mentoring from Tinsdills Solicitors

Worth £900

6 months mentoring from LSGK Accountants

Worth £750

Website MOT from The Capture Factory

Worth £250

Profile photos from Cathy Bower Photography

Worth £150



Need any more information?

If you have any questions about the Dyer’s Den competition or want to chat about your suitability for entry, please do not hesitate to get in touch with Jed Eatough.

Contact us